Pricing SoftwareSell competitively. Sell profitably.
Without the enterprise weight.

Pricing software is any tool that helps a business decide what to charge and keep those prices up to date. The name covers very different products, which is why the category is confusing.

Some tools work from your own numbers, like costs or past sales. Others work from the market: they collect competitor prices and help you respond to them. Altosight is the second kind.

There are eight, and the map above explains each one. In short: monitoring and competitor tracking collect the data. Repricing, dynamic pricing, and optimization act on it.

Pricing intelligence adds analysis on top, price management controls your internal price lists, and MAP monitoring helps brands keep resellers in line.

Most vendors sell one or two of these. Altosight covers the market-facing ones in a single platform.

Repricing means changing your prices according to rules you set. For example: stay 2% below the cheapest competitor, but never go below your cost.

Dynamic pricing means those changes happen automatically and continuously, as often as the market moves, instead of once a week by hand.

In good software they are the same feature. Altosight runs both from one set of rules you control.

It depends on the type. Market-based platforms start at around $49 per month with everything included; that is where Altosight sits.

Mid-market tools usually cost $100 to $800+ per month, and some vendors don't publish prices at all. Enterprise AI suites are custom-quoted and typically cost five to six figures per year.

One tip: ask what the full setup costs before you sign. Product matching, repricing, or extra channels are often sold as paid add-ons.

For retailers: price monitoring, product matching, repricing, and price optimization, in one subscription.

For brands: MAP monitoring and enforcement, so you can see which resellers break your minimum advertised price and act on it with evidence.

Every feature is included from $49 per month, with unlimited countries and currencies and matching accuracy above 99.9%. No per-module pricing.

Usually not. If a tool collects competitor prices, it should also be able to act on them. Buying monitoring from one vendor and repricing from another means data goes stale in between.

The exception is internal price-list management inside your ERP or accounting system. That can run alongside a market-based platform, because it handles a different job: your internal prices, not your competitors'.

For monitoring, any website or marketplace. No integration is needed on their side.

For pushing price changes to your own store, WooCommerce is supported natively, a Shopify app is in early access, and the API works on every plan for anything else.

Most accounts are fully live within 1 to 5 days, with onboarding included.